Logistics of Micromobility

November 02, 2021  /  Benjamin Arcia

San Diego, CA

In our first article about micromobility and its effect on the urban landscape, we mentioned that the emerging transportation category is fostering a new wave of business owners who are capitalizing on its meteoric rise. For our second article on the subject, written by Senior Associate Benjamin Arcia, we interviewed a scooter fleet manager who provides his inside perspective of how the industry works. 

Following the first micromobility article, Benjamin interviewed Quincy ‘Quin’ Johnson, an up-and-coming San Diego entrepreneur that manages a fleet of 250 Bird scooters. Benjamin found it vital to understand the evolving landscape of micromobility from the point of view of someone who is right in the thick of things; on the front lines of a transportation revolution. Quin offers us some insight on daily operations, usage patterns, and the facilities required to run a fleet.

MICROMOBILITY PART II: AN INTERVIEW WITH SCOOTER FLEET MANAGER, QUIN JOHNSON

On a warm, sunny July day, I (Benjamin Arcia) rode along in Quincy’s work truck as he picked up scooters, ferried them to and from his charging warehouse, and deposited them in his favorite locations downtown. The conversation begins in Little Italy, the streets quiet in the early-afternoon glare of the sun…

Quin Johnson

Quin Johnson

Alright, should we give it a try?

Tell me your name, who you are, and where we are?

My name is Quin. We are in San Diego, California and I am a micromobility specialist, with the scooters.

So, what are you doing right now?

Well, I'm dropping off. See those ones in the back [of the truck] those ones are about to get ready to be dropped off right now. 

How do you know where to drop them off?

Quin pulls out his phone, a brightly colored map of San Diego shows on the screen. Small icons are scattered among the grid of streets.

Bam! We got nests all over the city.

Oh, so they have to go to a Bird nest?

A “nest” is a rectangle painted on the street where shared electric scooters are allowed to be parked. They are also widely referred to as “corrals.”

It has to be in the nest.

…and do you get assigned each nest?

I just pick wherever I want to go. 

Oh! So, you have favorite fishing holes?

Definitely. These spots right here (gesturing at a half-full nest across the street), when I go to them at certain times of day, they’ll be booming. I’ll wait and catch ‘em when no one’s ready.

Does it change from day to day, week to week?

Nah, it doesn't really change once you find people—what they do Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, and they consistently do it, there's no more guessing. They gon’ be there.

What makes these your spots and not other people's?

Well, they're up for grabs, anybody can get to ‘em. Not everybody like myself moves the way I move. With me living downtown it’s easier to get to any one of these spots quicker than anybody else can.

That makes sense. Is there a maximum number [of scooters] that can be at each spot?

Some of them have fourteen, fifteen, some twenty, some twenty-five.

Is your work area restricted to just Downtown?

Nope! I can go here, I can go to the beaches—which I do, I’m not just downtown. For me, when it’s summer, those are the prime locations: downtown and the beaches. That’s where all the tourists go, so I just focus on that. I can go to a few different places, I could go to La Jolla if I wanted to, but I’d rather stick to what’s closest to me.

Quin pulls up to the curb. He drops the tailgate of the truck and two-by-two, parks twelve scooters within the bounds of a white rectangle on the asphalt. He meticulously lines them up just a few inches apart. Quin pulls his phone out again and walks down the line of scooters, pausing to scan the handlebar of each one.

We are driving to Quin’s warehouse. He describes the importance of having both his residence and his warehouse close to downtown. A scooter that is low in battery needs to be taken to the warehouse and charged for four hours before it can be placed back on the street. Ultimately, the business hinges on quick turnaround times and efficiency of movement. A scooter that’s in the warehouse is a scooter that is not making money.

Why [do you plan to] expand now?

With these scooters, you have to have a really good space to be able to store ‘em, charge ‘em, fix ‘em, stuff like that. I was able to get a really nice space that I’ve had for about eight or nine months. 

What makes the space nice?

Uh, the SPACE.

 

Scooter Storage

Just the amount of space?

The space…and it’s all mine! You know, cause when I first got on, doing these, you had to try to find people to see if you could go charge your scooters [at their place] AND it’s hard to find space here in San Diego, period, and it’s very expensive. […] See I did the storage thing for a little bit, where I would rent a storage unit out, use their electricity, and I could only come in between eight-o’clock and five-o’clock, or something like that, and that’s what most people have to do. Or, they live in an apartment, and uh, it just limits them. Having a warehouse, I can do anything I want to do, any time of the night, which gives me an advantage.

Other than the space, was there anything else you needed in terms of utilities or the amount of electricity required?

The main thing was space, everything else was fine. And the funny thing is, my electricity bill is not even high…

Really?

…and I’m using the fast chargers which most people don’t have, I think it’s four or five of us that have the fast chargers here in San Diego, and [electricity] is not even expensive at all. So, I got a great deal on that, and a great deal on the rental space. […] I took a five-year lease on that thing, which is a commitment right there.

We arrive at Quin’s warehouse. I had pictured a massive space, filled with scooters and fancy charging equipment. Instead, I’m struck by how spartan the space is. It’s a simple box, a room twelve feet wide and fifty feet long, with rows of power strips screwed to the drywall. There are, perhaps, half a dozen scooters plugged in. The wheels in my head keep turning, “We’ve got all this dead retail in downtown. Meanwhile, fleet managers are struggling to find space to operate. Seems like an opportunity.” The phone rings. Quin unloads a handful of scooters from the truck and plugs them in, all while chatting on the phone with his scooter mechanic. There’s talk about broken necks and smashed brains, and other scooter anatomy in need of repair.He tells the mechanic that he’ll come pick up the fourteen scooters in his care after the mechanic has charged them fully. We close up the warehouse and hop back in the truck.

When was the first time you rode an electric scooter?

The first time? When I came to San Diego.

Really?

I’d never seen ‘em before in my life. I’m from a small, small, small, country town. So, I’d never even seen a scooter like that, until I came here. Because I’d never gone anywhere else, outside of my town. San Diego was the first time I rode a scooter.

…and what was that experience like?

It was crazy. I was like, wha- what the hell is this? That used to be our thing when we’d get in town, “Let’s go get on some scooters! Now, I just get on scooters because I have to, but back then, it was like “This is crazy, I can’t believe they don’t have this where I’m from.”

Do you think that [scooters] will ever make it to your town?

Naaaaahhhh… My town is a very small country town. They still ride horses and stuff like that. My mom was talking to me yesterday about a damn GOAT running across the yard, so… No. It’s not gonna happen.

Quin pulls up to the curb at an unassuming-looking corner. There are few people around, and a mostly-empty scooter corral sits across the street from us. Quin points to it.

Look, this is a prime location. You don’t know what prime location is until you work a spot. So, like, I’ve worked at this spot for four months. If you’re just a regular person with scooters and you just pass by this, it just looks like a normal corral, but if you've been working it for so long, you KNOW this is the one. See how empty it is right now? It’s crazy, because [competitors] don’t know [that the corral is empty]. So that’s the thing about being downtown, you’re able to put [scooters] out fast, see which ones go quicker, and THESE are the locations that go quicker. I’m tryin’ to tell you, Little Italy is like IT.

Quin initially moved to San Diego with the goal of pursuing a career in music. While he was writing songs in many genres, from country to rap, he supported himself by working for Bird as a ‘Charger.’ Chargers were tasked with retrieving scooters off the street, charging them, and putting them back out. Chargers were paid a bounty for each scooter they retrieved. Anyone could be a charger. It was an open-gig job, just like being an Uber Eats driver.

People started setting out in sedans and hatchbacks in search of an easy buck. They would take scooters to their homes and charge them in their garages. However, after this first flurry of interest, many realized that being a charger only made financial sense as a full-time commitment, rather than as a side gig. This led some people to assemble coordinated fleets of pickup trucks that voraciously collected scooters and charged them in warehouse spaces. There were fights over scooters and turf. Some of these situations got nasty. People figured out how to manipulate the supply of scooters on the street in attempts to game the system.

The Charger program was eventually replaced by the current Fleet Manager Program. By contrast, Fleet Managers are assigned several scooters that they are in charge of. While the Fleet Managers do not actually own each scooter assigned to their fleet, they are responsible for charging them and maintaining their good condition. Fleet Managers are vetted and required to have insurance and a commercial driver’s license. In return, they receive a cut from the proceeds of each ride. At the time of our conversation, Quin had been a Fleet Manager for 13 months.

How many scooters did you start with?

Initially, it was twenty-five. They won't let you get more than that because they don't know if you can handle more than that.

How many scooters are you in charge of now?

Oh man, I have 250! I just turned in some old ones, 150 of the old [scooters]. They don't really do you any good right now with all the new scooters that're on the street. They're just gonna sit there, no one wants to ride the old [models].

So 250. That's 10 times the amount [of scooters] that you started with.

Yeah, it should be more. I should be at 400-500 right now if I had a warehouse and all that stuff back, then I would probably be able to do the numbers that are required to expand, expand…

How many miles do you and your team drive every day to recover the scooters?

I do not know. You know what's crazy? We just drive a lot downtown or the beach so I'm not really counting my mileage because I'm just going around the block.

How often do you refill the truck?

Nowadays, I just put 40 bucks in there, and I'll just go for two days.

 

So, we can assume twenty bucks in gas a day?

More or less, let's say about thirty.

Because on one hand [scooter-sharing] is taking cars off the street […], but on the other hand there are trucks and vans out on the street that weren't there before, picking up [scooters] and moving them. So how does it balance out?

This question was met with a shrug, silence.

So, you get to see the day's rides for each scooter, right?

Yeah, each scooter, I can see everything about this scooter: where it's at, when it's moving…. You name it, I see it.

What are the majority of people's trips like, in terms of distance and time of day?

The majority of people are riding their scooters as tourists. I can see the line [on my phone], you know literally where they were. They're just riding around through the city, just seeing stuff. 

Was that different during [lockdown]? Did you see different kinds of rides?

Yeah during [lockdown] you saw how it wasn't just having fun downtown. It looked like it was more to work […] it wasn't squiggly lines all over the place. It was just lines going straight to this location or straight back from that location. Now the lines are all over the place, man. You can be looking at someone riding a scooter for two hours, all the way down here from Mission Beach. The lines are crazy because you get a lot of young people, four or five of them at one time, they ride to have fun. Versus back then, [lockdown] when it was just work-home-work-home.

…and time of day doesn't seem to matter as much when they're tourists? 

Right. These days, I mean you look at the [phone] screen at like, three, four in the morning, they are riding these things.

What's your favorite part of the job?

Uh, the checks! I mean that. Yeah, the checks are phenomenal. The checks are unbelievable. […] Man, I almost blew the opportunity by not taking this, but the checks are great.

What are some of the weird things that you see when you're on the job?

Damn, I see a lot of weird stuff, man. I see a lot of butt naked people sitting on scooters. I've seen people relieve themselves on the scooter. I had to go pick up one of my scooters on a roof. I've had people who have climbed to the top of trees and hung the scooters from the tops. Stuff like that. Man, I’ve seen a whole bunch. I went and picked up one [scooter] the other day and I had to get on one boat to get a scooter off another boat.

Wow, people really treat them like they don't care, huh?

Some people do, but most of these people are treating them almost like their personal vehicle. […] Now, you have the other class ‘re gonna take it home, break it down, steal everything on it, and that's that.

Does that happen often?

Yeah, it happens a lot. We got the Mexico run where you’re chasing a scooter that's on the trolley, trying to get it to Mexico. You gotta beat them to the border to get it, man.

No way…

Yeah, we go through that all the time, but one time me and my brother [were alerted to suspicious] movement on a scooter and when we pulled up. […] It was a dude, and he was dragging it. When he saw us, he took off. He ran inside the Greyhound [bus] station down here. We were chasing him all through the building trying to get the scooter. Man, it was crazy.

Then you caught him?

Finally caught him. He dropped it and took off. We chased him for at least seven minutes straight.

Wow… Tell me about the one on the train!

Oh, that happens all the time. You get alerted, [and] you need to watch your screen because if [a scooter] moves a little bit to the left a couple more times, now you have to chase it. So now you gotta rush from here all the way, watching your screen like a movie and going through these backstreets to try to get the scooter off the trolley before it gets to Mexico because once it gets to Mexico, that's it.

They don't even check at the border?

Nah, they let people walk RIGHT on in, man.

Have you had to call the cops on people?

I never had to call ‘em. I've always gotten my stuff back.

That's a lot of effort to save a scooter.

Yeah, it is, but when you have to pay for these scooters… Aw shiiit. Especially with these new ones – these things are expensive. 800 dollars. You just aren't gonna throw 800 dollars away like that.

…and all the revenue you'll be missing…

Yeah, hell no. Every scooter counts in this game.

Who has the largest fleet in San Diego right now?

Oh man, this guy named Brian. He's the Michael Jordan of scooters, I don't give a damn where you are. Really. No matter what city or state you're in, he's the number one. He's here in San Diego.

Wow! And how many scooters do you think he has?

Probably like 800-900.

How many people do you think he's got working for him?

He has twenty people.

Wow.

He's making, you know, a 100,000 dollars a week right now.

Quin pulls up a map on his phone. It shows downtown San Diego. The first thing I notice here are blue areas, delineated by ‘geofences.’ These are parts of the city in which a scooter will only go slow, and in some cases, cease to function. The waterfront, Balboa Park, and a few other noteworthy attractions are geofenced in order to protect crowds of pedestrians from scooter riders. Outside the geofences, sprinkled throughout the city’s grid, are splotches of purple in varying shades.

You see those purple areas, right?

Yeah?

That's where someone took out their phone and tried to find a Bird scooter. The more people are in the area trying to find a scooter, the deeper the purple that it goes. It varies too because it goes cold and it goes hot, so you want to put your [scooters] in those areas.

So, it's a map of demand…

Yeah, it's a map of demand but you don't follow the map.

Why not?

No one follows this map. I don't follow it. I mean, I started off doing it and then I realized that I'm chasing nothing.

Huh?

I mean, I'm sure if you want to put some [scooters] in there they will [get rented]. It's just how long will it [take].

Quin goes into a lengthy explanation of the intuition and hedging strategies involved in selecting locations for his scooters. He speaks with authority like a seasoned poker player. I have omitted this to respect his privacy. Our conversation moved to issues of access and equity.

What about micromobility and where it’s available in the city? You said it's mostly downtown and in the beach communities, what about the outlying neighborhoods?

There are nests everywhere in San Diego. I remember when I was a charger back when they had these nests in like the worst part [of town], and we could never get the scooters. They get them, they take them to their house, whatever. You go to some spots and dudes [threatening] like “pssh, yeah these are my scooters, come get ‘em.”

Bird encourages placement of scooters equally throughout the city, but as an experienced fleet manager, Quin avoids the areas that have proven troublesome in the past. Our conversation continued, covering topics ranging from his music career, to cultural differences between California and Texas, to the invisible boundaries between San Diego’s communities. We eventually cruised it back to our meeting point and said our goodbyes.

I came away from this conversation feeling energized and better equipped as an urban designer. Energized to see technology enabling entrepreneurship from the ground-up. Happy to see that the micromobility industry has a viable future because it is not turning into a vertically-integrated monopoly, but rather a dynamic ecosystem with niches for go-getters like Quin to find and fill.

After seeing Quin’s warehouse and charging setup, I also felt equipped with a closer understanding of the spatial needs of a scooter fleet and with the resolve to advocate for micromobility facilities in our urban design projects. As it turns out, scooter fleets don’t require all that much space or electricity -- they don’t need windows, water, or air-conditioning. We can (and should) shoehorn them into our new visions of the city. Doing so will help to get cars off the street, keep people smiling as they ride, and expand the realm of opportunities to the next generation of business-owners.

Benjamin Arcia, M.U.D.
Senior Associate

Client of the Month:
Architects Mosher Drew

San Diego High School / Rendering courtesy of Architects Mosher Drew

Our November Client of the Month has a long legacy of quintessential projects to San Diego, including the San Diego Museum of Art in Balboa Park, 225 Broadway (the former NBC Tower in San Diego’s Horton Plaza district), UC San Diego Math and Science Building, SDSU Love Library, and Coronado Bridge – the latter of which received the Legacy Award from American Institute of Architects (AIA) San Diego Chapter in 2019!

We are excited to announce Architects Mosher Drew as our Client of the Month!

Architects Mosher Drew (AMD) was established over 73 years ago in 1948 by Roy Drew and Robert Mosher. Drew and Mosher were both raised in Los Angeles and they met in Paul Haynes’ Los Angeles office. After starting their firm, formerly Mosher and Drew Architects, they worked primarily on residential and commercial commissions in La Jolla. During a short period early in the firm’s history, House Beautiful Editor Elizabeth Gordon requested that Mosher work as Building Editor for the magazine. Drew agreed to take a sabbatical while Mosher spent two years commuting to Manhattan daily for the position. He had the fortunate opportunity to live with Frank Lloyd Wright for two to three weeks while House Beautiful prepared a landmark dedication of an entire issue to Mr. Wright. This invaluable period of his life left a lasting impression on Mosher and significantly impacted his professional life.

This experience has set the tone through several new generations that have made their mark at AMD. The firm currently has seven principals led by Senior Principals Ed Holakiewicz, AIA and Bill Magnuson, AIA, and a full-time staff of 26 professionals, including 11 licensed architects. Their focus is primarily on Education, Healthcare, Federal/Military, Civic, and Commercial projects in the Southern California region. The firm values a commitment to creating exceptional environments that successfully fulfill the needs of the end-users.

The firm’s guiding vision statement speaks volumes about their work approach:

Architecture is a shared endeavor.

We craft innovative solutions which enrich programmatic and sensory intent, engage the greater community, and achieve tangible success.

AMD considers sustainable thinking, respect for the landscape, and biophilic design as critical components to their work. One driving passion that is collectively shared at AMD involves creating magnificent places for people and doing so with a high standard of excellence.

Senior Principal Ed Holakiewicz, AIA shared that, for projects that he is involved with, he is just as proud of the landscape design as he is of the architecture.

“As a design philosophy, the idea of enhancing people’s lives and experiences through the built environment, both architecture and landscape architecture, has been very near and dear to me for my personal career as well as for AMD. Working with the McCullough team has been part of a larger, broader spectrum of projects that have brought wonderful things to San Diego in terms of campus design and other project designs.”

Ed Holakiewicz, AIA
Senior Principal, Architects Mosher Drew

Ed’s relationship with our firm Principal David McCullough goes back 13-14 years when Ed was at a previous architecture firm. Over the years, they have enjoyed many opportunities to work collaboratively and attribute much of their success to the mutual respect that each brings to the table. Some of those project collaborations prior to Ed’s time at AMD include design-build work with San Diego Community College District: San Diego City College Career Technology Center and Mesa College Exercise Science Center.

However, this hardly covers the extent of McCullough’s experience with AMD. David had the privilege of knowing Robert Mosher prior to his passing in 2015 and has also worked closely with Senior Principal Ben Meza. Our firms have pursued and completed many projects together that have helped shape San Diego as we know it. Some of the most notable projects include the animal exhibits at the San Diego Zoo and the San Diego High School Whole Site Modernization.

SAN DIEGO HIGH SCHOOL WHOLE SITE MODERNIZATION

As the oldest school in San Diego County, San Diego High School has gone through layers and layers of changes throughout its 139-year history. The campus sits on leased Balboa Park property. Having recently renewed their long-term lease, San Diego Unified School District has initiated a Whole Site Modernization (WSM) for the campus. This is an incredible opportunity for AMD and McCullough to reinvigorate the campus and pay tribute to its incredible history as an iconic feature in the San Diego downtown – a center of learning for generations of San Diego residents. The modernization will revitalize the high school experience on campus and contribute to a healthier educational environment for future generations of faculty and students.

In 2017, AMD and McCullough began this project by completing a campus assessment and pre-design scope. During this phase, they reviewed the entire campus, the physical buildings, the program requirements for the high school, and the physical environment itself. They authored an Assessment Book, which defines campus modernization needs in 2018, including a master plan that outlines multiple phases of campus over time. Phase I of the project proceeded to the design phase and developed over a couple of years, expanding in scope to address academic building improvement needs. 

At this time, Phase I design is complete and necessary agency approvals are being finalized while the District coordinates funding and phased development strategy. Swinerton Builders has been selected as the contractor to build the project as it now moves into the construction phase. We are looking forward to the outcome of this important project, when faculty and students will benefit from the revitalized, modern campus.

Click here to learn more about the San Diego Unified School District's modernization plans, including the history of the oldest school in San Diego, from the District website.

SAN DIEGO ZOO

When McCullough and AMD began working with the San Diego Zoo, the Zoo was undergoing a rebrand or rediscovery with the goal of converting existing animal exhibits to be more interactive and provide guests with a much closer look at the animals. Although the guests' experience was an important aspect, the design also needed to be consistent with the animals’ natural habitats to provide them with healthy spaces that make them feel at home. Our project team worked closely with zookeepers and zoo coordinators to achieve a design that served both of these important factors.

Asian Leopard Exhibit

The updated design for the Asian Leopard Exhibit has created an exciting and memorable experience for Zoo guests. The exhibit was created above and around a walking pathway for guests with a barrier and branches that stretch out over the walkway. This allows the Asian leopards to move freely among the branches while guests watch from below, just feet away from the magnificent creatures.

Polar Bear Exhibit

The Polar Bear Exhibit provided us another opportunity to play creatively with the interaction between the bears and Zoo guests. Our teams design a glass enclosure with a panel strategically placed so that zookeepers can feed the animals as they speak to guests at the exhibit. We learned that the polar bears often stand on their hind legs and lean on the glass during feeding times, eager for their meals. Because of this, we designed a separate, additional panel on a swivel that allows it to tilt. When bears lean against this panel, it tilts forward toward the zookeeper just enough to surprise and excite guests.

Additionally, our teams developed “pads” that float atop the water in the enclosure that represent floating sheets of ice. They are strategically spaced close together at one end and then further and further apart across the water, which demonstrates the effects of climate change on the bears’ natural habitat.

Our other collaborative project work at the San Diego Zoo includes the Mountain Lion Exhibit and the Asian Hornbill Exhibit. However, we have completed many other projects with AMD over the past two decades.

A sample of notable project work that our firms have completed together, in addition to those above, includes:

  • Kaiser Permanente San Diego Medical Center Healing Garden

  • All Souls Episcopal Church, Point Loma

  • Reformation Lutheran Church

“I have really enjoyed my collaborations with David McCullough,” said Ed. “Everybody at the McCullough office is terrific, and most importantly, David brings such vision and energy to our work together. When you have somebody that brings that kind of vision and energy, it inspires everybody to produce unique, innovative designs solutions. I’d say the common denominator on our projects together over the years has been that we inspire each other, and we ask a lot of each other. Because of that, the work is better.”

Architects Mosher Drew is a firm steeped in San Diego’s history that we are honored to partner with for many meaningful projects. Our mutual respect, ambition, and inspiration helps lead us to unique, innovative designs that truly reflect our collaborative focus on the quality of the human experience.

Nikki Holloway
Marketing + Creative Manager

Midway village+
A Place for all of us

Midway Village+ / San Deigo, CA

It’s an exciting time for San Diego! The City is in the process of accepting proposals, with priority to affordable housing developers, for the redevelopment of the Midway District – a prominent area between Mission Bay and the San Diego Bay.

McCullough is thrilled to be part of the Midway Village+ team creating a plan to re-imagine the Midway District with an emphasis on affordable housing and a new arena. Our team has strong local roots and includes leading experts from outside the region with decades of experience in San Diego and across the globe. Two of our master developers, Toll Brothers and Oak View Group, have multi-billion-dollar balance sheets.

THE TEAM

The Midway Village+ team has a vision to transform the space with a diverse, vibrant pedestrian village anchored by affordable homes, sports and entertainment venues, park space, and more.

Standing amongst San Diego’s greatest neighborhoods, Midway Village+ will help promote health and wellness, spark economic growth throughout the Midway District, and carve a new path for our city. Midway Village+ is a place for all of us.

MIDWAY VILLAGE+ PLAN FEATURES

Outstanding features of our Midway Village+ plan include:

  • Affordable Homes: More than HALF the homes are for low-income and middle-income families

  • Open Space: The centerpiece of MV+ is a 12-acre central park

  • New Sports Arena: Approximately 15,000 seats

  • New modular soccer stadium (temporary home for San Diego Loyal): 12,000 to 15,000 seats

  • PLUS – New permanent Soccer Stadium for the Loyal: Approx. 20,000 seats
    (Would be built on adjacent 17-acre site northwest of 49-acre Sports Arena Site)

“We believe we have the best plan and the best team, but this is a competitive process so we’re going to need your support to bring this plan to life. This is a plan designed specifically for San Diego, but this process is just beginning, and our plan will evolve and become stronger as we hear from members of the community.”

– David Malmuth, Project Executive, Midway Village+

On Sunday, October 17, the MV+ team joined with community members at Stone Brewing Liberty Station to introduce our plan at a VIP Briefing. The meeting was followed by a Loyal Soccer Game at USD Torero (one 'r') Stadium. During the event, community members had the opportunity to meet various MV+ team members and ask any questions they had about the project. Project Executive David Malmuth of David Malmuth Development introduced the plan as well as our many great collaborators, and Doug Austin of AVRP Studios shared some of the exciting details being developed. One of the highlights of the plan is that, not only will Midway Village+ consist of more that 25% affordable housing, but more than 50% of total units will consist of affordable homes for low- and middle-income residents, addressing San Diego’s “missing middle” challenge.

Midway Village+ VIP Briefing October 17 / Stone Brewing at Liberty Station

“We know the need for affordable homes and middle-income homes is tremendous throughout our region, which is why our plan puts such an emphasis on housing San Diegans can afford. BRIDGE is looking forward to creating a diverse and inclusive community with a variety of housing choices.”

– Aruna Doddapaneni, Senior Vice President of Development, BRIDGE Housing

 Read more about Midway Village+ by visiting midwayvillageplus.com.

Nikki Holloway
Marketing + Creative Manager

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